our mission

Our mission is threefold, (1) to provide our community with REAL food, made of the freshest ingredients, (2) to educate our community about the many benefits of living a whole food, plant-based lifestyle, (3) to support our local farmers and other small businesses in Eastern North Carolina. And at FreshVibes we walk it like we talk it.
From the moment you walk in the door you can smell the sweet aroma of FRESH fruits and vegetables. We source local produce and products, offer organic when possible, and will never add artificial flavors or sugar to your order.
We engage our community by volunteering at various local events and actively speaking with a variety of groups to educate others about the cold hard truth, that what we have at the end of our fork matters! We are passionate in our belief that a nutrient-dense, plant-based lifestyle can help boost the immune system and increase quality of life. Our passion is evident and we believe it helps us better connect with those we aim to educate and inform.
Lastly, as a locally owned small business, it is important to us to support our local farmers and other small businesses. This is evident in the produce and products we offer. We value our relationships and are a proud supporter of our local partners.

about us

founder–Jessica Albea


Jessica grew up in Greenville, NC and in 2014 she attended Wilmington Yoga Center’s “Yoga & Lifestyle Teacher Training” where she experienced her life-changing, ahh-ha moment. There she was introduced to the in’s & out’s of our food system and started living a predominantly plant-based diet, cutting out meat and dairy. Energy soared, stomach issues dissipated and she wanted to share the benefits of this lifestyle with others.  After losing her grandfather to cancer, she became passionate about alternative cancer research and how food plays a huge part in our overall quality of life, especially during a cancer journey. To further her knowledge in the idea of “let food be thy medicine” she became certified in Plant-Based Nutrition from Cornell University, studying under Dr. T. Colin Campbell. She is thrilled to offer clean, nutrient-dense options to her hometown and to touch the lives in this community.

meet the rest of the vibe tribe

Our main focus is spreading healthy, positive vibes to our community. We pride ourselves in treating our customers like family so that we may enhance their life and help them on their health journey.

customer experiences

“FreshVibes has been life-changing for me. I have dieted my entire life, but by changing my mindset and eating, predominantly plant-based, I no longer diet or deprive myself. The fresh juices often fuel my workouts and I love stopping by for a protein packed smoothie to refuel afterwards. I have gone from a size 12 to a 6 over the past year by changing my mindset and the way I eat.”
Sara Prescott

“FreshVibes is what the city of Greenville needs and deserves. A passionate and vibrant place that spreads positivity and promotes health. I feel more motivated to be my best self with the amazing support of people who are seeking the path to wellness.”
Zay Jones

“One of three vegan places I can frequent for clean, tasty, wholesome food. Multiple beverage options with salads and a couple of hot vegan food items! I love the loaded grilled pepper jack “cheese” (which is the Follow Your Heart brand) and any of their juices. I’ve been non-dairy less than 6 months despite my love of cheese, and this really hit the spot! Every time I’ve been, the clerks are helpful and offer suggestions if I don’t quite know what I want. I probably go three times a week or so!”
Alana W.